Jacqueline Shi, President of Huawei Cloud Global Marketing and Sales Service, discusses the company’s association with Lynchpin Media’s CXO Priorities report, and how the tech giant is enabling digitalisation of diverse industries across the region.
The Middle East – particularly the UAE – has been at the forefront of digital economy innovation. Various industries are using digital technologies to improve user experience and drive business success.
In line with GITEX, Huawei Cloud – as a knowledge partner of Intelligent CIO and CXO Priorities – jointly launched a digital survey for CXOs in the Middle East. According to the survey, more than 80% of Middle East enterprises will invest more in digitalisation this year. Cloud and AI are the focus of investment.
Improving employee efficiency and shortening the time to market for products are the biggest driving forces for enterprise digitalisation. The flexibility of cloud, along with emerging technologies such as automation, enable organisations to streamline processes and provide more granular visibility over business functions, improving efficiencies and ensuring ROI.
Huawei Cloud’s digitalisation methodology
We are pleased that Huawei Cloud is the first choice for more and more customers. Huawei Cloud has rich experience in digitalisation in large-scale government and enterprise, retail, finance and Internet industries. We believe that the core of digitalisation is to transform industry knowledge into digital assets, reconstruct productivity through AI and accumulate industry knowledge into digital assets. Data + AI is the key technology and the best way to carry data and AI is cloud.
Digitalisation involves very complex system engineering and enterprises should carefully plan the path of digitalisation. A successful top-level design should be characterised by a combination of long-term goals and short-term changes to the enterprise, thus building confidence in Digital Transformation.
Streamable data is an essential component of production for enterprises. If a unified cloud base carrying data from global group branches, local factories and stores is not built, data is still confined to silos and digitalisation is impossible.
After the global unified cloud foundation is built, the next step is to consider how to use AI to redefine data governance and fully unleash the value of data. Based on AI rules and capabilities, improve the efficiency of data cleaning, governance and analysis and even use large model capabilities to generate more unified and standard, larger-scale high-quality data, thus better serving AI applications in thousands of industries.
At the same time, in the era of big models, every product is worth redoing. We are also reshaping cloud-native core software and five development production lines with Pangu big models. AI and GaussDB intelligent diagnosis enable automatic closed-loop management of faults. Pangu digital NPC model, PB-level audio and video data pre-training, digital human technology. The Pangu R&D model improves development efficiency, increases code output by 50% and improves comprehensive R&D efficiency by more than 30%.
As a leader in the cloud computing industry, we have always pursued the ultimate in technology. We have continuously invested R&D resources to promote the innovation and application of cutting-edge technologies such as cloud computing, Artificial Intelligence, Big Data/database and media services.
Huawei Cloud and the Middle East
Huawei has been deeply engaged in the Middle East and Central Asia region for more than 26 years, continuously creating value for customers and partners, and is widely recognised by governments, customers and partners. Currently, Huawei Cloud has served more than 200 government customers, more than 30 financial customers and more than 150 Internet customers in the Middle East and Central Asia region.
Since the launch of services in September 2023, the Huawei Cloud Riyadh region has become the core node serving the Middle East, Central Asia and Africa. In addition, CDN sites in the Middle East and Central Asia region have covered 12 countries (including the United Arab Emirates, Saudi Arabia, Qatar and Oman). CDN sites are widely used in live sports events and provide secure, reliable, low-latency and localised services for customers in the Middle East and Central Asia region. In addition to Internet customers such as Noon Payments and Starzpaly, Huawei Cloud has greatly improved user experience and delivery time based on Huawei Cloud. Huawei Cloud has also continuously provided end-to-end solutions for large governments and enterprises in the Middle East and Central Asia.
Relevant case studies:
Government-Uzbekistan e-Government Cloud
Huawei’s HCS (Huawei Cloud Stack) solution helps the Uzbek government build a solid cloud foundation and support digital government development. It covers 37 million people and 524 public services. The ranking of UN EDGI 2022 is increased to 69 (ranked 87 in 2020).
Education – Ankabut UAE National Research and Education Network
Running on Huawei Cloud Stack, Ankabut has become a powerful education cloud platform that provides a wide range of ICT services for educational institutions, including universities, research institutions and vocational schools. Provides 40+ cloud services in nine categories, helping Ankabut become a leading education and research cloud service provider in the UAE and the world.
Media-StarzPlay
The top 2 OTT platform in the Middle East, chose HUAWEI CLOUD to reconstruct the serverless architecture in the full stack. During the Cricket World Cup, StarzPlay easily copes with the traffic peak in the finals. Ensures smooth and stable viewing experience for 3.2 million + paid users anytime and anywhere.
E-commerce-Zode
In Saudi Arabia, Zode, a leading local Internet e-commerce platform, works with HUAWEI CLOUD to achieve 25 ms network access in Saudi Arabia and 200 ms network access in major Middle East countries, creating a smooth shopping experience.
Conclusion
We will continue to deepen our local efforts and increase our investment in the Middle East region. I believe that only by firmly moving along the path of industry digitalisation can enterprises go further, more stable and faster on the road of digital intelligence transformation.
During GITEX this year, Huawei Cloud will work with partners to release five industry solutions for government, finance, e-commerce, media and carriers, and use the most advanced technologies to serve Middle East governments and enterprises. Huawei Cloud is your best partner.
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