Why data center efficiency and sustainability are inseparable

Why data center efficiency and sustainability are inseparable

We spoke to Tony Gaunt, Vice President Asia Sales, Vertiv, about the company’s approaches to transforming the data center ecosystem.

  • How is Vertiv supporting data center growth in 2023 – and what is Vertiv doing new?

Our energy-efficient technologies assist data centers to optimize their power use and lower operational expenses. From efficient cooling systems to intelligent power distribution units and advanced monitoring software – all of our solutions aim to improve overall energy efficiency and sustainability.

Further, our Energy Logic vendor-neutral roadmap provides a 10-step plan for reducing data center energy consumption. Based on a holistic analysis for driving IT efficiency improvement, the plan helps facility operators identify ways to reduce energy use across systems.

We have also helped reduce global water wastage, by developing water management solutions, such as Liebert DSE cooling systems, that have saved billions of gallons of water worldwide since 2013. Meanwhile, we also help customers optimize data center designs to cut energy and water waste.

Although we are proud of these contributions to protect our planet, we know that we must actively support sustainable data center growth today and in the future with innovative, groundbreaking initiatives and solutions that directly meet industry needs.

  • Are Vertiv’s services and solutions helping businesses with efficiency and sustainability?

From intelligent cooling controls to management software that optimize cooling systems, our aim is to reduce energy consumption and waste while maintaining optimal operating conditions.

By incorporating energy- and water-saving technologies, our solutions enable businesses to proactively monitor, control, and optimize their critical infrastructure.

We also support businesses to integrate renewable energy sources into operations. At the same time, our lifecycle services help extend the lifespan and efficiency of critical infrastructure systems.

Our comprehensive solutions also allow businesses to leverage advanced power management solutions, such as uninterruptible power supply (UPS) systems and energy storage solutions, as well as innovative cooling and thermal management solutions that drive sustainable Digital Transformation.

  • We have reported on specific sustainability challenges facing Singapore as one of the world’s biggest data center markets – how do you see that situation?

We see businesses facing hurdles to collaboration as a means of creating a sustainable ecosystem. In Singapore, three in four businesses identified this as crucial to overcoming bottlenecks, but 61% said they lacked access to peer networks and cross-sector communities – which was hampering climate collaboration.

This discrepancy between intention and outcomes is further exacerbated by knowledge of partner organizations or initiatives, budgetary limits placed on decarbonizing efforts, and the general inaccessibility to best practices and learning platforms.

These challenges require a strategic and holistic approach, involving partnerships with solution providers, employee training and engagement, financial planning, and a long-term commitment to sustainability goals. Organizations can pivot away from these constraints by ensuring strategic implementation of their Digital Transformation roadmaps. The key is to enable technologies to be effectively replicated and integrated into new facilities or operations without sacrificing performance or incurring excessive costs.

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